on the surface…

On the surface, the founders of MyÜberLife Consulting Group, Jey Van-Sharp, Kwasi O. Gyasi, and Winston Peters aka Professor P, could be mistaken for a band of musicians or a group of artists. However, after a few minutes speaking to them, you realize they are more like a hybrid of entrepreneurs, investors, scientists & engineers, anthropologists, and performance coaches. It’s not surprising either, their education spans across disciplines, from economics, marketing and finance; to luxury fashion, fine art, and wellness; to mathematics, physics, electrical engineering, and civil engineering. Yet, what seems to set them apart from their consulting peers is their early POV on people, ideas, and culture.

From An Early Age…

The founders were intrigued about how people lived and survived. Growing up as immigrant and ‘first-gen’ kids in Caribbean, African and South American households, this was a topic that was layered into everyday life. This, combined with their natural  precociousness as kids navigating cosmopolitan environments, sparked a deep curiosity within them regarding the people and ideas that achieved cultural significance, along with the strategies through which these ideas generated revenue for their creators. 

These curiosities…

Along with the founders backgrounds, instilled in them a nuanced perspective on cultural impact and economic success, which eventually grew into big dreams, wild ambitions, and vivid imagery of the extraordinary lives they wanted to lead. Like most immigrant and first-gen young adults, they got their formal degrees and operated in traditional corporate roles for a while, but they soon realized that to turn their dreams into reality, they had to take a leap. And that leap started with making a lot of new friends — a tapestry of diverse allies with whom to collaborate and sculpt the future the founders envisioned for their communities and themselves.

Deep Learning

It also dawned on the founders that the key to cultivating these new friendships was to immerse themselves in learning. They not only had to learn more about their own cultural roots, but they also had to learn from these new acquaintances and their rich cultural codes. From High Fashion and Fine art; to Street Wear and Hip Hop; to Soca and Cumbia music, and beyond. The founders trained themselves on the currents of some of the most relevant cultural movements of the last 25 years.

The Birth of MyÜberLife Consulting Group

It was during this period of deep learning that MyÜberLife Consulting Group was born - a reaction to the growth in exchange between culture and commerce, which evolved into what the founders coined as The 5C’s and The Cool Hand of The Market™️.